Iowa City is a buzzing town, and now there's a quick and easy way for residents to get around.

The ride-hailing service Uber just launched today in the home of the Hawkeyes.

Uber started in the Quad Cities back in August.  While some people were skeptical, there seems to be a heavy amount of demand for both drivers and rides.

There have been no direct quoteS about success in the QC being a factor in beginning the service in Iowa City, but I have to believe it played some sort of role.

To learn more or sign up to be a driver, click HERE.

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