What could it possibly be?

Will Ferrell loves, loves, loves, Old Milwaukee beer. Hey, who doesn't love beer around here?!

In 2011, Will told Old Milwaukee that he would do some "spontaneous ads" for them, filming in small towns all across the Midwest USA. Davenport just so happen to make that list.  I can't believe what he did in the Mississippi River! I wouldn't even dare to do that without full body protection, a mask, goggles and foot protection!

You'll know exactly where he is. (eh-hem, the landmarks pretty much give it away)

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